Getting error when loading retail_db.sql script available in github

Hi there,
I am trying setup retail_db MySql database using the script retail_db.sql available in github as suggested in the video.

Creation of tables was successful.

but loading the data “INSERT INTO …” failing with the following error.

“ERROR 1153 (08S01): Got a packet bigger than ‘max_allowed_packet’ bytes”

I tried following as suggested in some folks on stackoverflow. . but still didn’t work.

mysql> set global net_buffer_length=1000000;
Query OK, 0 rows affected (0.00 sec)

mysql> set global max_allowed_packet=1000000000;
Query OK, 0 rows affected (0.00 sec)

Please help me load this data into the tables.